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We have partnered with Supima® American-grown cotton farmed to minimize environmental impact. Supima® Cotton staple fibers are 50% longer than standard cotton makes yarns softer, stretch more, stronger and less prone to pilling, adding a long-lasting color penetration. Keeping colors their brilliance wash after wash giving you many years of use.

  • RARE Only 1% of the world's cotton is Supima® Cotton
  • AMERICAN GROWN Grown and cultivated by just over 500 family farms, only in the USA
  • AUTHENTIC Provenance and quality ensured through rigorous testing
  • SUPERIOR More Natural Softness, Stretch, Strength, Durability, Rich Long Lasting Color than other cotton


TENCEL™ is a trademark of LENZING AG

We have partnered with TENCEL™ Modal, TENCEL™ is a trademark of LENZING AG fbers in our Loungewear Collection.

TENCEL™ Modal fibers are extracted from naturally grown beech wood by an environmentally responsible integrated pulp-to-fiber process, which is self-sufficient in energy and recovers co-products from component parts of the wood. This flexible fiber is renowned for its exceptional softness.

Composed of natural material, all TENCEL™ standard Modal fibers are biodegradable and compostable under industrial, home, soil and marine conditions, thus they can fully revert back to nature.

Exhibiting high flexibility, TENCEL™ Modal wood-based fibers offer textiles a long-lasting quality of exquisite softness. Owing to the fiber’s sleek cross-section, TENCEL™ Modal fibers enhance the soft touch of fabrics even after repeated washing. Measurements and hand evaluations of softness show that TENCEL™ Modal fibers feel twice as soft as cotton. The softness of TENCEL™ Modal fibers lasts longer and is able to withstand repeated wash and dry cycles compared to cotton.



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